“Hella pizza late at night.
I keep saying just one more slice.
And I feel so HANGRY
Breakfast, dinner and lunch.
And the ice cream truck is the only reason I run anymore.”
Can you relate?
There are the lyrics from yet another parody of Adele’s “Hello.” I thought “Hello From the Mother Side” – an ode to stressed out moms everywhere – was pretty awesome. But this one topped the charts for me. Dubbed Hella Cravings by its creators, Dustin and Genevieve Ahkuoi, it’s spot on when it comes to how many of us feel about eating healthy and exercising.
It’s no secret that one of the biggest obstacles to eating healthy is junk food cravings. Whether it’s sweet, salty, or spicy that you crave, we all get them. And while there is no one-size fits all solution to overcoming cravings, understanding why cravings occur and what triggers them for you is the first step toward overcoming them.
Take this quiz to identify the triggers that bring on your cravings and reveal strategies that will help you beat them once and for all!
POP QUIZ: I am most likely to give in to my cravings when…
A. I am dieting or trying to lose weight.
B. I am at a party, out at a restaurant, or in other social situations.
C. I feel stressed, anxious, guilty, upset, lonely or depressed.
D. I am watching television or late at night.
E. All of the above! My cravings are out of control!
If you answered A…
1. Make sure that you’re not cutting your calories so low that your body isn’t getting the nutrients it needs to function at an optimum level, which leads to food cravings.
- To lose 1 pound a week, you need a calorie deficit of 3500 calories/week or 500 calories/day. The optimal calorie deficit to stimulate fat loss without leaving you feeling hungry and lethargic is 500-700 calories below your baseline if you are within a normal weight range (BMI 18.5-24.9), 700-1000 calories if you are overweight (BMI 25-29.9), and 1,000-1,500 calories if you are obese (BMI ≥30). (You can use an online BMI calculator to determine your Body Mass Index.) This calorie deficit includes exercise, so you could create a caloric deficit of 500 calories by burning 300 calories exercising and reducing your caloric intake from food by 200 calories. It is suggested that women eat at least 1200 calories/day and men eat at least 1800 calories/day. Going beyond this will slow your metabolic rate and hinder your weight loss efforts.
- To find out how many calories you should consume to lose weight safely and efficiently, calculate your baseline caloric needs (i.e. the amount required to maintain your weight) using an online Basil Metabolic Rate (BMR) calculator and subtract the caloric deficit specified above based on your current BMI. (You can also use a Calorie Calculator like this one to determine the appropriate number of calories you should eat in a day based on your age, height weight, goals, and activity level.)
2. Make sure you are eating a healthy, well-balanced breakfast within about an hour of when you wake up.
- Eating breakfast jump starts your metabolism and helps keep your blood sugar and energy levels stable throughout the day. Skipping breakfast or going 4-5 hours without eating during the day causes your blood sugar levels to drop and your body to go into “starvation mode.” As a protection mechanism, your body will conserve energy by reducing your calorie expenditure, meaning your metabolism will actually DECREASE, sabotaging your weight loss efforts.
3. Eat every 2-4 hours (3 meals and 2-3 snacks) and balance each meal with a carbohydrate, lean protein, and healthy fat (see examples from my Keep It Super Simple Meal Planning Guide).
- Eating every 2-4 hours prevents your energy levels from crashing, speeds up your metabolism, keeps your body in the “fat burning zone” and prevents your hunger from reaching a point where you are “starving,” making you less likely to overeat and give in to food cravings.
4. Allow yourself to have healthier versions of the foods you crave or plan a few “indulgence meals” a week so you don’t feel deprived.
- If you’re craving something sweet, try a piece of fruit, a protein smoothie (chocolate is my favorite – email me for samples), or some homemade trail mix. Whip up some “Chocolate Peanut Butter Pudding” by mixing 1 cup plain Greek yogurt, 2T natural PB, 2T unsweetened cocoa powder, and 1-2 T honey or a pinch of pure Stevia (2 servings). Top it with ½ cup fresh berries to make it a complete “meal” – Greek yogurt for protein, Natural PB for healthy fat, and fruit as your carbohydrate. Visit my blog for more healthy snack ideas, check out my blog post, 12 Decadent Desserts that You Can Enjoy Guilt Free, and/or subscribe to my site to gain access to my Freebie’s Library with a Healthy Desserts Cookbook, Cravings Crusher Cheat Sheet, and additional resources.
- One reason we crave sugar is because it stimulates dopamine release, an excitatory neurotransmitter in the brain that produces feelings of pleasure. Foods high in sugar, like chocolate, produce this feeling, but there are other, less sugary, lower calorie foods that can cause a similar response. They include almonds, avocados, bananas, papaya, prunes, pumpkin seeds, sesame seeds, apples, strawberries, blueberries, black beans, leafy greens, and foods high in protein including eggs, fish, poultry, and red meat.
- Allow yourself to have a small amount of what you are craving. Strive to keep it under 150 calories by monitoring your portion size. Combine it with a protein and healthy fat like unsalted almonds when possible. Savor every bite, but don’t let it become a trigger to continually giving in to your cravings. Enjoy it and then move on, reminding yourself of your WHY!
5. Follow the 80/20 rule.
- I am a huge advocate of this. The reason so many of us “fall off the wagon” is because we try to eat clean 100% of the time. That mentality is unrealistic, sets us up for failure, and results in periods of binge eating because we feel deprived. It’s also the reason why diets don’t work. The best way to combat unhealthy food cravings is to focus less on dieting and more on eating a well-balanced diet with a few of the foods we crave in moderation, assuming we have enough self-control to not let it start a waterfall of poor eating.
- The 80/20 rule is simply this: Eat healthy 80% of the time. Focus on eating nutrient-dense foods (not pre-packaged or highly processed), lots of veggies, lean proteins, complex carbohydrates, and healthy fats. Then, have the piece of cake on your birthday, dessert when you go out to eat, or nachos at the game without feeling guilty. Gradually, work your way up to 85/15 and then to 90/10 if desired, which equates to 3-4 “indulgence meals” (preferably not on the same day) during the week. The BOTTOM LINE is that you want to build a lifestyle that is sustainable. Don’t try to be perfect – none of us are! Find a balance that works for you, live life, and enjoy it – no “dieting” necessary! (For more information on healthy eating, visit my Nutrition Guidelines Page).
If you answered B…
1. Plan ahead! 2. Change the way that you think so that your sole focus is not on the foods that you eat but the company that we are with! 3. Get active! 1. You tend to give in to cravings to fulfill an emotional, rather than physiological, need. To find out what you are ACTUALLY craving, identify your emotional or environmental trigger/s. 2. Don’t refuse your cravings. Replace them with a different activity (besides eating) that will achieve the same reward. Let’s look at a few examples… 3. Make peace with yourself. Engage in activities that will encourage you and build your self-esteem while also holding you accountable. 1. To prevent mindless eating, stop and ask yourself, “Would I rather…?” 2. Use the STOP CHALLENGE CHOOSE or STOP BREATHE THINK or STOP PAUSE PRAY strategy. 3. Keep a food journal, use myfitnesspal, or take a picture of what you eat BEFORE you eat it. This will bring a level of awareness that prevents mindless eating. 4. Make a commitment to get active. 1. It’s time to regain control! And not just of food, but of other things in your life that may be out of balance or make you cause you to feel out of control. 2. Plan your meals AHEAD OF TIME. 3. Remind yourself that God does not allow us to be tempted beyond what we can endure. The Bottom Line: If we want to be physically fit, we have to train our bodies, exercising our muscles on a regular basis so they become stronger. If we want to implement healthier eating habits, we must train our minds to think about food differently and rely on the power of Holy Spirit to exercise self-control. When we make positive choices and seek God in the midst of unhealthy temptations, we become mentally and spiritually fit. You might think of willpower as a muscle – the more we use it, the stronger it gets. However, we do not have an endless supply. This is why, to create sustainable change, we need God. By using one or more of the strategies outlined above, committing your intentions to the Lord, and engaging in community with others who will support you on your journey, you can learn to replace your cravings with healthier habits instead of refusing them or focusing on them. If you’d like help with this, I would love for you to join my private Fueled Fit Focused Facebook Community or check out my Nutrition Coaching page. As with any new habit you are trying to implement, prayer and accountability are powerful tools to help you exercise self-control, persevere, and reach your health and wellness goals. ** BONUS CONTENT!!! If you are a subscriber, you can download 10 Tips for Mindful Eating, 52 Ways to Find Peace Without Food and a FREE 3-Day Sugar Free Meal Plan from my Subscribers Page. If you are not already a subscriber, click here to subscribe and gain access to these and dozens of other valuable resources to help you curb cravings, have more energy, and cultivate a healthy, Christ-centered life. ** CALL TO ACTION: What was your answer to today’s pop quiz? Which strategy resonated most with you? Share a healthy habit you will start using to replace unhealthy food cravings. ** If you found this post helpful, please subscribe to my blog to receive notifications of new posts by email and gain access to my Freebie’s Library with free resources for a healthy, God-focused life.
If you answered C…
If you answered D…
If you answered E…





2 thoughts on “An Ode to Junk Food Cravings (and How to Beat Them)”
– I give into cravings in social situations. In the case situations I can tell people that I’m diabetic and at some point they will just come to know that I will not eat unhealthy items and I won’t feel pressured. Because for so many years I have eaten sweets, etc. this is not how my social situations are right now. I’m working to change that. One additional change I need to make is to always eat before being in a social situation.
I didn’t have cravings at all…until I was put on steroids after a major surgery. Those created a serious case of sugar cravings, and not having developed any willpower (not needing any for my previous 40+ years) I gave in to them. Voila…25 extra pounds in two weeks! I tried to work off those pounds, but the balance problems also occasioned by that surgery landed me on the floor as soon as I did anything remotely challenging. I’m trying to get myself stronger with standing curls etc. but am frustrated at every turn. Help, please!